APAC (Associate) Programmatic Director
ForwardPMX, Singapore

We're looking for a Programmatic Director to join a pivotal role within our Activation team across some of the best in class international brands in the retail market. The role will offer a mixture of strategy, management and business development to support the growth of our programmatic services globally.

Forward3D and PMX Agency have united as ForwardPMX! ForwardPMX is a fast growing digital agency providing cutting-edge multilingual digital marketing for some of the world’s most prestigious brands including Chanel, Gucci, Nike and Marina Bay Sand Hotels. Agile, data driven and pioneering, you won’t find layers and layers of management here. Instead, you’ll discover a buzzing environment where bright, innovative and visionary people work in small autonomous teams that thrive. It’s a place where careers genuinely flourish, rather than get stifled due to lack of opportunity or resources.

Right now, we’re looking for a keen and highly motivated Programmatic Director with a passion for online marketing, to define programmatic strategy, working with existing clients in addition to developing new client relationships along with overseeing the activation of campaigns. We have an integrated enthusiastic activation team, that plan and activate across a broad spectrum of channels provide a unique opportunity for the right candidate. The role reports into our Head of Paid Media - APAC.

The fundamental objectives of the role are to support the agency with:

• Act as the senior point of contact for programmatic across a portfolio of clients, assuming ultimate responsibility for all implemented programs and managing escalations
• Line management of programmatic traders, as well as mentoring and support of the wider display team in programmatic campaign planning
• Act as the strategic lead in programmatic, working with ADs, AMs, and Planners to define frameworks that hit our client’s KPIs and business objectives
• Overseeing all elements of the delivery, optimisation and reporting of programmatic campaigns to ensure market-leading execution
• Working with key internal stakeholders including market leads, Head of Consultancy and CS Team to develop and deliver pitches, with a view to grow regional programmatic services
• Cross-selling display to ForwardPMX's existing client base by working with Business Directors to proactively identify opportunities
• Act as an internal expert on emerging trends, technologies and opportunities in the area of programmatic. Nurturing publisher and Ad tech partner relationships.
• Work with the Head of MarTech, our Data Scientists and ForwardPMX Developers to develop innovative programmatic solutions and new products

Requirements

• Minimum 8 years+ managing digital activity, most recently programmatic
• Senior client handling and relationship management experience essential
• Excellent communication and interpersonal skills needed for internal client and publisher relationship management
• Wide knowledge and understanding of the programmatic landscape
• Programmatic trading amp; planning experience
• Additional experience of running or managing digital marketing activity across other channels (e.g. PPC, SEO, etc) beneficial
• Demonstrable experience of delivering best-in-class digital campaigns; e.g. through winning industry awards
• Management of activity across international markets preferential but not requisite

Benefits

Our ForwardPMX Thinking.

ForwardPMX is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know

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